Mulga x Google – Turning 2024’s Top Searches into Art
What do Taylor Swift, Air Fryers, and the US election have in common?
They were some of the most searched things on Google in 2024 - and Mulga turned them into eye-popping, colourful, weird-and-wonderful illustrations for Google’s Year in Search campaign!
From Trending to Trippy
When Google hit up Mulga the Artist to bring their 2024 Year in Search to life, he dove headfirst into the world of pop culture, memes, and global obsessions - then gave them a Mulga makeover.
The result? A series of artworks packed with:
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Sunglass-wearing icons
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Wild, surfy colour palettes
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Cheeky, characters doing epic things (as usual)
It’s the internet... but weirder. And peachier. And with way more vibes.
What Was Everyone Googling in 2024?
From blockbuster hits to mind-bending tech, here are just a few of the top trends that inspired Mulga’s illustrations:
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The Grimace shake was real
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Taylor Swift broke the internet (again)
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Air Fryers reigned supreme
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And everyone wanted to know how to make sourdough... still
Each search term was reimagined through Mulga’s unique lens - transforming data into bold, bright stories that pop off the screen.
A Match Made in Techno-Colour
Google + Mulga = A celebration of curiosity, creativity, and culture.
This collab was all about turning information into inspiration - and showing how art and tech can collide in the most colourful ways.
At the end of every year, Google shares its annual ‘Year in Search’ wrap-up - a snapshot of what the world (and Australia!) has been curious about.
It gives Aussies the chance to reflect on and celebrate the moments that shaped the year.
Mulga’s artwork was featured in Google’s official announcement blog post, and sent to media outlets and journalists, helping to drive excitement and awareness for this year’s epic Year in Search.
Can You Spot All the Moments? 👀
The artwork is packed with references to 2024’s biggest trends and most-Googled topics - all reimagined through Mulga’s colourful, quirky lens.
Here are just some of the gems hidden in the piece:
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A kangaroo with a raygun, striking the laidback Kanga Pose
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Taylor Swift as a kitty cat, stacked with friendship bracelets
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A choc muffin Olympic champion, complete with gold medal and Eiffel Tower backdrop
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An air fryer character holding a recipe
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A confused clock wondering about daylight savings
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A nod to the viral Grimace Shake - in purple, of course
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A character peeking under the hood of a car
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A mewing man with an oversized chin
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A dainty little mouse labelled “Very Demure”
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A musical note for solfege
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The Easter Bunny, leaving footprints behind
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A winged Jacob Elordi koala in sunnies, blue jeans and a white singlet
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And a tribute to Boy Swallows Universe - a bold little blue wren
It's a wild mix of pop culture, politics, food, tech, and Aussie spirit.